Indianapolis Colts Expand Global Reach with New Partnership

The Indianapolis Colts are taking their brand to new heights with a recent partnership that aims to increase their presence in Germany and Austria. The team has joined forces with former Colts player and NFL expert Björn Werner, who will serve as the official ambassador for the Colts brand. Werner will represent the team at public events, promote the team’s colors, and help attract new fans.

Werner’s expertise and popularity in the football scene make him an ideal choice for this role. As co-host of the popular podcast “Football Bromance” and sports director of Berlin Thunder, Werner is well-respected in the football community.

“I’m incredibly proud and excited to work with my former team again to represent the Horseshoe in Germany and beyond,” Werner said.

The Colts are committed to not only sharing their rich tradition and history with fans in Germany and Europe but also developing the sport further to provide more opportunities for people around the world to learn and play football.

In addition to Werner’s new role, the team has also hired Ben Guerrero as “Director of International” to lead the international expansion. Guerrero brings extensive experience from his time with NHL teams Seattle Kraken, San Jose Sharks, and Washington Capitals.

These steps are part of the NFL’s Global Markets Program, which aims to expand the league’s global fan base. The Colts plan to promote fan engagement, develop business opportunities, and support educational programs to make American football more popular worldwide.

The Indianapolis Colts are expanding their global reach with a new partnership.

The Colts’ partnership with Werner is a significant step towards increasing their presence in Germany and Austria. With Werner’s expertise and popularity, the team is well-positioned to attract new fans and promote their brand in these markets.

Björn Werner, former Colts player and NFL expert, will serve as the official ambassador for the Colts brand.

The NFL’s Global Markets Program is a key initiative to expand the league’s global fan base. The Colts’ partnership with Werner is a prime example of how teams can work together with local experts to promote the sport and attract new fans.

The NFL’s Global Markets Program aims to expand the league’s global fan base.

The Colts’ commitment to developing the sport further is also a crucial aspect of their partnership with Werner. By providing more opportunities for people to learn and play football, the team is helping to grow the sport’s popularity worldwide.

The Colts are committed to developing the sport further to provide more opportunities for people to learn and play football.

In conclusion, the Indianapolis Colts’ partnership with Björn Werner is an exciting development for the team and the NFL as a whole. With Werner’s expertise and popularity, the team is well-positioned to attract new fans and promote their brand in Germany and Austria. The partnership is a key step towards expanding the NFL’s global fan base and promoting American football worldwide.